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Every live passport has a public link and a QR code that opens it. The product editor always shows you the right one in the Passport URL bar.
Add GTINs before you print. A GS1 Digital Link lets the same QR code work at the till and for the passport, and is what retailers expect.
Export QR codes gives you a ZIP file with one SVG per variant and a manifest.csv file listing each code, its product and its link. Earlier exports stay available under the … menu, then QR exports. A passport must be published before its link and QR code work.

Will printed QR codes keep working?

Yes, in these cases:
  • You edit the product. The link stays the same; the passport shows the new data.
  • You add a GTIN later. The Luxima ID link keeps working.
  • You merge products. The old links open the merged product on the right variant.
  • You add a custom domain. Links on the LUXIMA address keep working.
A code stops opening its passport when:
  • The passport is moved to draft, paused or moved to the trash. It works again once the passport is live.
  • The product is deleted permanently.
  • The code was printed with your own domain and you later remove that domain or its DNS record. See Custom domain.

Your own domain

On Growth and Enterprise you can publish passports on your own address, such as dpp.yourbrand.com. New QR codes, labels and exports then use it. See Custom domain.